A couple of ads at the top and the bottom of each SERP, give or take one or two (or all) and depending on the search query, its search volume, and the competition around its keywords and topics.Search engine landing pages (SERPs) of 10 organic search results (both search engines usually served 10 organic search results on their respective s in March 2019 however, Google offers hybrid results for a variety of search types, including eight traditional organic results for a specific movie title on, with several ingrained search features built into the SERP like cast members, Google’s coveted “People also ask” feature, as well as image and video searches embedded in the top three results, all in addition to the basic movie Knowledge base on the left-hand rail of the SERP).For now, DuckDuckGo users searching outside northern California will encounter Apple’s old data, which isn’t great.But beyond privacy, what else does DuckDuckGo bring to the table?įor starters, it has a similar layout to Google, including: But these new maps are still slowly rolling out across the rest of the country. Huge overhaul to its map data as part of iOS 12, and it has made a huge difference in northern California where the new data is live. Scrolling the mouse wheel doesn’t zoom in or out, and panning around isn’t as smooth as it should be.Īpple’s mapping data is still pretty rough in most of the world, too. To start with, the interface could be improved.

It still needs a little workĪpple’s Maps are a lot more attractive and useful than OpenStreetMap, but the implementation on DuckDuckGo still feels a little rough around the edges. You are still anonymous when you perform map and address-related searches on DuckDuckGo. For local searches, where your approximate location information is sent by your browser to us, we discard it immediately after use. We do not send any personally identifiable information such as IP address to Apple or other third parties. DuckDuckGo pointed to its superior privacy in its announcement: Apple can provide a robust mapping feature without requiring the transfer of any personally identifiable data.

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